Punta del Este is a beach resort town in Uruguay complete with casinos, beaches, yachts and lots of tourists.
Many of these tourists come from the other side of the Rio de la Plata from Argentina to get some nice fun in the sun on a beach away from the brown waters of the Rio de la Plata.
Punta del Este is known for its beaches, surfing, beautiful people and an ardent night scene. It is expensive, usually about 50% more expensive than other areas of Uruguay, if not more. There are many travel sights, including the amazing restaurants. It's been called the Monaco of South America. In the past several years the area has become extremely urbanized with several highrises, and often recieves mixed reviews from tourists. Tourist season varies wildly from totally deserted in the winter to very very crowded in the summer, unusual for a city this size.
Source: Wikitravel
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